Personal Training has come a long way from being a luxury for the wealthy who were looking for a fit “rent a friend” while they worked out.
So many unique niches of the fitness marketplace exist and each one can be a booming entity into itself. By capturing your trainer’s strengths and passion, they can be led on a path to a mutually rewarding relationship for both trainer and facility owner.
Industry statistics show that average retention for personal training approximately 3 months on the high side, while at ONE we routinely averaged seeing our clients for over 2 years, and many were loyal and regular patrons for over 10 years. Retention is the key to keeping personal training sales gaining and consistent and the key to retention is service.